About
I'm Jamie. You deal with me.
I’ve been doing SEO for over ten years, and I started Search Jam in Melbourne in 2018. It is deliberately small: one person, a handful of clients, and the person who does the work is the person who answers the email.

Two things I won't promise you
- Page one of Google, guaranteed.
- Pay nothing until you're number one.
The only company that could make either promise is Google, and Google would much rather sell you ads. Anyone else who makes it is guessing with your money.
What I actually do
I fix the SEO problems other people couldn't. Traffic that fell off a cliff and nobody could say why. A new website that wiped out years of rankings. An agency that sent a monthly report for two years while nothing moved. That is the work I'm best at, and it is usually where a client relationship starts.
The other half is AI search. Customers now ask ChatGPT, Gemini and Google's AI Overviews before they ever see a list of links. Those tools don't rank websites; they quote the sources they trust. I make sure your business is one of them.
Two jobs I'm proud of
A 10,000-page council migration. New domain and new content management system, both at the same time. Most people would split that into two projects. Every page needed a new home and a working redirect on day one, so I mapped it, planned it and saw it through.
A small builder, side by side with the big names. Up against national builders with marketing teams and budgets to match. Instead of trying to out-spend them, I positioned the business to show up right alongside them for the searches that win work.
Client names stay private. Ask me about either and I'll walk you through it.
How working with me goes
- You talk to me, not an account manager. There isn't one.
- You get plain English. If I can't explain what I'm doing and why it matters to your business, I shouldn't be doing it.
- I fix the expensive thing first, even when it's the boring one that takes six weeks.
- Reporting is a short note: what I changed, what moved, what's next. Not a deck.
- I keep the client list short on purpose, so the work gets done properly.
A few facts
- Over ten years in SEO. Search Jam, Melbourne, since 2018.
- Google Ads partner. Ads are run on a flat fee, never a percentage of your spend.
- Listed on the Australian Government’sNational AI Directory.
- Most of my clients come by referral. You probably didn't find me by searching "insert city SEO" — and that's by design.
Start with the problem
Tell me what's broken. I'll come back with a straight answer – what's wrong, what I'd do and what it'll cost. I'm not the cheapest SEO you'll find. I'm the one people call when cheap didn't work. Get in touch.
